Why you need a mobile app for your start-up business
MSNBC recently reported that as many as 25 percent of smartphone owners use only their phones to browse the web. Perhaps even more remarkably, a striking 87% of the same demographic check the internet and their e-mails at least once per day from their mobile phones. If you either own or are considering starting a small business, what this means for you is that creating a mobile app should be an integral part of your business strategy.
Of course, for those start-ups where mobility is a key factor in the business model, a mobile app is a no-brainer. The folks at Instagram, for example, developed a product that allows users to take and distribute photos instantly without going through all steps involved in switching apps for separate uploads. Now, since no one we know whips out a laptop to take pictures on the go, Instagram did what Forbes.com reported in its recent blog on why start-ups are building a mobile apps first – it built a mobile app before it created a website, and with upwards of seven million subscribers since its launch last October, the gamble clearly paid off.
The fact of the matter is, however, that the mobile app is becoming the norm for small businesses of any stripe. How often have you used your mobile phone to look up a restaurant, hotel, or fitness center, only to be led to the Google Maps menu that offers an address and a phone number, and nothing more? Aren’t you more likely to take your business to an establishment where you can browse menus, see photos, read reviews, and make reservations? We here at AppMuse naturally fall into that 87%, and I can guarantee that everyone here will opt for the latter. It’s always better to know than not to know.
If you’re ready to develop a mobile app for your start-up, complete our quote request form and get three free app development quotes from experienced app developers. If you don’t have enough capital in your coffers to shell out for a high-quality mobile app to get you started, you needn’t worry. Services like AppsElite offer mobile apps at low cost precisely for small business owners. Either way, your small business needs a mobile app.
